Set a goal: Your ad will be heard on any podcast app (Spreaker, iHeartRadio, Apple Podcasts, and so on) from listeners of the Spreaker-hosted podcasts. So, for example, the goal of the campaign should be to drive new listeners to your podcast or to announce a new podcast you’re working on.

Write a script: The content should be catchy and in line with the tone of voice of your podcast. It should also contain a call to action. Here are some examples:

Set a length: The standard duration of a podcast ad is around 15 - 30 seconds

Choose the file format: We suggest you upload the file in mp3 format

Check proof the sound: You want your ad to be perceived as professional and smooth. Record it in a soundproof environment using a good quality microphone, or consider hiring a professional voice-over artist. The more it will sound professional, the more you will attract new listeners!

Do not submit the intro you are currently using for your podcast or a live read ad used to sponsor other products/services, that will only confuse the listeners. Remember: you want to grab a new listener’s attention, who might not know anything about your podcast, yet!

Do not use voice generator/text to speech services

Don’t upload ads containing or aiming to promote:

Create a script: provide clear and precise instructions on a PDF document of what you’re hoping to achieve (see DO’S & DON’TS from above).

Choose your creator: find on Fiverr who you want to collaborate with and send them your script plus any other details you find relevant.

Approve and Upload: once you receive your favorite version of the ad, upload it to the AdHub, choose your target audience, send it for approval and you’re all set.