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Ad Exchange Content Policies
Updated over 2 years ago

When you monetize your content with Spreaker, you are required to adhere to the following policies. Failure to comply with these policies may result in Spreaker blocking ads from appearing in your podcast, or suspending/terminating your participation in the Ad Exchange.

These policies apply in addition to any other policies governing your use of Spreaker products, in particular the Spreaker Terms of Service and the Spreaker general content policies.

Spreaker helps publishers monetize their podcast and advertisers reach prospective customers with useful, relevant products and services. Maintaining trust in the ads ecosystem requires setting limits on what we will monetize. For this reason, some content allowed into our Ad Exchange, will be restricted from receiving advertising from particular sources. For additional details, please refer to the Ad Exchange content restrictions.

Illegal content

We do not allow content that:

  • Is illegal, promotes illegal activity, or infringes on the legal rights of others.

Intellectual property abuse

We do not allow content that:

  • Infringes copyright. It is our policy to respond to notices of alleged infringement that comply with the Digital Millennium Copyright Act (DMCA).

  • Sells or promotes the sale of counterfeit products. Counterfeit goods contain a trademark or logo that is identical to or substantially indistinguishable from the trademark of another. They mimic the brand features of the product in an attempt to pass themselves off as a genuine product of the brand.

Other non admissible content

We do not allow:

  • Content that consists exclusively of music tracks or playlists;

  • ASMR, white noise or relaxation sound;

  • Other content that is not primarily categorized as Spoken word.

The Spreaker Ad Exchange is made for spoken word content. Our advertisers trust our publishers and us that their ads will be placed closely with spoken/verbal word content.

Dangerous or derogatory content

We do not allow content that:

  • Incites hatred against, promotes discrimination of, or disparages an individual or group on the basis of their race or ethnic origin, religion, disability, age, nationality, veteran status, sexual orientation, gender, gender identity, or other characteristics that are associated with systemic discrimination or marginalization.

    • Examples: Promoting hate groups or hate group paraphernalia, encouraging others to believe that a person or group is inhuman, inferior, or worthy of being hated.

  • Harasses, intimidates, or bullies an individual or group of individuals.

    • Examples: Singling out someone for abuse or harassment, suggesting a tragic event did not happen or that victims or their families are actors or complicit in a cover-up of the event.

  • Threatens or advocates for physical or mental harm to oneself or others.

    • Examples: Content advocating suicide, anorexia, or other self-harm; threatening someone with real-life harm or calling for the attack of another person; promoting, glorifying, or condoning violence against others; content made by or in support of terrorist groups or transnational drug trafficking organizations, or content that promotes terrorist acts, including recruitment, or that celebrates attacks by transnational drug trafficking or terrorist organizations.

  • Exploits others through extortion.

    • Examples: Exploitative removals, revenge porn, blackmail.

Animal cruelty

We do not allow content that:

  • Promotes cruelty or gratuitous violence towards animals.

    • Examples: Promoting animal cruelty for entertainment purposes, such as cock or dog fighting.

  • Promotes the sale of products obtained from endangered or threatened species.

    • Examples: Sale of tigers, shark fins, elephant ivory, tiger skins, rhino horn, dolphin oil.

Misleading representation

We do not allow content that:

  • Misrepresents, misstates, or conceals information about the publisher, the content creator, the purpose of the content, or the content itself.

  • Falsely implies having an affiliation with, or endorsement by, another individual, organization, product, or service.

    • Examples: Impersonating Spreaker products, misusing company logos.

Unreliable and harmful claims

We do not allow content that:

  • Makes claims that are demonstrably false and could significantly undermine participation or trust in an electoral or democratic process.

    • Examples: information about public voting procedures, political candidate eligibility based on age or birthplace, election results, or census participation that contradicts official government records

  • Promotes harmful health claims, or relates to a current, major health crisis and contradicts authoritative scientific consensus.

    • Examples: Anti-vaccine advocacy, denial of the existence of medical conditions such as AIDS or Covid-19, gay conversion therapy

  • Contradicts authoritative scientific consensus on climate change.

Deceptive practices

We do not allow:

  • Enticing users to engage with content under false or unclear pretenses.

  • Attempting to steal personal information or trick users into sharing personal information

    • Example: Social engineering like phishing

  • Promoting content, products, or services using false, dishonest, or deceptive claims.

    • Examples: "Get Rich Quick" schemes

  • Coordinating with other sites or accounts and concealing or misrepresenting your identity or other material details about yourself, where your content relates to politics, social issues or matters of public concern.

  • Directing content about politics, social issues, or matters of public concern to users in a country other than your own, if you misrepresent or conceal your country of origin or other material details about yourself.

Manipulated media

We do not allow content that:

  • Deceives users through manipulated media related to politics, social issues, or matters of public concern.

Enabling dishonest behavior

We do not allow content that:

  • Helps users to mislead others.

    • Examples: Creating fake or false documents such as passports, diplomas, or accreditation; sale or distribution of term papers, paper-writing or exam-taking services; information or products for passing drug tests

  • Promotes any form of hacking or cracking and/or provides users with instructions, equipment, or software that tampers with or provides unauthorized access to devices, software, servers, or websites.

    • Examples: Pages or products that enable illegal access of cell phones and other communications or content delivery systems or devices; products or services that bypass copyright protection, including circumvention of digital rights management technologies; products that illegally descramble cable or satellite signals in order to get free services; pages that assist or enable users to download streaming videos if prohibited by the content provider

  • Enables a user, or promotes products and services that enable a user, to track or monitor another person or their activities without their authorization.

    • Examples: Spyware and technology used for intimate partner surveillance including but not limited to spyware/malware that enables a user to monitor another person’s texts, phone calls, or browsing history; GPS trackers specifically marketed to spy or track someone without their consent; promotion of surveillance equipment (e.g. cameras, audio recorders, dash cams, nanny cams) marketed with the express purpose of spying

    • This does not include (a) private investigation services or (b) products or services designed for parents to track or monitor their underage children.

Malicious or unwanted software

We do not allow content that:

  • Contains malicious software or "malware" that may harm or gain unauthorized access to a computer, device, or network.

    • Examples: Computer viruses, ransomware, worms, trojan horses, rootkits, keyloggers, dialers, spyware, rogue security software, and other malicious programs or apps

Sexually explicit content

We do not allow content that:

  • Includes graphic sexual text, images, audio, video, or games.

    • Examples: Sex acts such as genital, anal, and/or oral sex; masturbation; Sex sounds including moaning.

  • Contains non-consensual sexual themes, whether simulated or real.
    Examples: Rape, incest, bestiality, necrophilia, snuff, lolita or teen-themed pornography, underage dating.

Compensated sexual acts

We do not allow content that:

  • May be interpreted as promoting a sexual act in exchange for compensation.

    • Examples: Prostitution; companionship and escort services; intimate massage; cuddling sites; compensated dating or sexual arrangements where one participant is expected to provide money, gifts, financial support, mentorship, or other valuable benefits to another participant such as "Sugar" dating.

Mail order brides

We do not allow content that:

  • Facilitates marriage to a foreigner.

    • Examples: Mail order brides, international marriage brokers, romance tours.

Adult themes in family content

We do not allow content that:

  • Is made to appear appropriate for a family audience, but contains adult themes including sex, violence, or other depictions of children or popular children’s characters that are unsuitable for a general audience.

Child sexual abuse and exploitation

We do not allow content that:

  • Sexually exploits or abuses children or content that promotes the sexual exploitation or abuse of children. This includes all child sexual abuse materials.

  • Endangers children. Including but not limited to:

    • ‘Child grooming’ (for example, befriending a child online to facilitate, either online or offline, sexual contact and/or exchanging sexual imagery with that child);

    • ‘Sextortion’ (for example, threatening or blackmailing a child by using real or alleged access to a child’s intimate images);

    • Sexualization of a minor (for example, content that depicts, encourages or promotes the sexual abuse or exploitation of children); and

    • Trafficking of a child (for example, advertising or solicitation of a child for commercial sexual exploitation).

We will take appropriate action, which may include reporting to the National Center for Missing & Exploited Children and disabling accounts. If you believe a child is in danger of or has been subject to abuse, exploitation, or trafficking, contact the police immediately.

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