Why label AI‑generated content?
At Spreaker, we encourage creators to be transparent with their audience. Labeling your episodes with “This episode includes AI‑generated content” is more than a formality, it helps preserve trust, improves platform safety, and aligns with evolving industry norms and advertiser expectations.
Transparency & listener trust
When listeners know whether content is AI‑generated (even partially), they can make more informed judgments. Transparency about how content is produced can build long-term credibility.
Some use of generative AI might produce outputs that closely mimic human voices or styles. Without disclosure, listeners might be misled about what is human versus AI.
As AI adoption grows, regulations and policies around AI use, disclosure, and consumer protection may evolve. Being proactive helps creators stay ahead of compliance demands.
What does “AI‑generated content” cover?
It can include full or partial content (narration, music, voice synthesis, transitions, etc.) generated or assisted by AI tools. Even if only a portion is AI, it’s best to disclose.
Why it matters for advertisers & brand safety
Disclosing AI usage helps advertisers evaluate and trust your content, and helps our platform maintain high-quality inventory.
Disclosing AI content aligns with transparency, helps protect platform health, supports advertiser confidence, and fosters listener trust. We recommend every creator include the label in each episode that uses AI in any form in the AI-generated section in Episode info.
What happens when you check the box?
Checking the AI-generated content checkbox does more than add a label, it actively signals that information across the Spreaker ecosystem. A visible tag will appear on the episode across the Spreaker Website, Apps, and Embeddable Widget, so listeners always know at a glance.
In addition, the flag is automatically exported in your podcast's RSS feed in the episode description and using the Podcast Namespace standard:
A
<podcast:txt purpose="ai-content">true</podcast:txt>tag is added at the episode (item) level for each flagged episode.If at least one episode in your podcast is flagged, the same tag is also added at the channel level, ensuring that any podcast app or platform consuming your feed can surface this information to their own listeners.